When CEO joined the National Federation of Independent Business three years ago, she found a 73-year-old organization in need of strengthening its advocacy mission and refreshing its brand. "Every time I've come into a trade association, I've always come from the outside," said Duggan. "One of the best ways to get your arms around that ... is to do a strategic plan."
In this preview of CEO Update's annual look at compenstation at top groups, executives seeking to understand how their pay ranks with peers should look at a range known as the middle 50 percent.
Linguistics Ph.D. and former Ivy League professor helps mission-driven associations measure critical qualitative aspects of leadership effectiveness, too.