April 26, 2019
Kendal Frazier is retiring from the $65M-revenue National Cattlemen’s Beef Association, effective Dec. 31. He has been CEO of the group for four years but worked for it and its predecessor organization, the National Cattlemen’s Association, for 34 years. Previously, he worked as a farm broadcaster in Kansas and was director of communications for Kansas Livestock Association.
NCBA credits Frazier with helping “maintain consumer confidence around the globe” during the bovine spongiform encephalopathy (“mad cow disease”) epidemic in 2003.