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MEMA CEO enjoyed fast track

Long with car
Indy days: Bill Long, now CEO of MEMA, posed with this racecar earlier in his career. 

June 7, 2019
By William Ehart

Something about being named to the board of the Automotive Hall of Fame, as he was on May 14, really revs Bill Long’s engine.

And why not?

The new CEO of the $17 million-revenue Motor & Equipment Manufacturers Association rebuilt his first engine with his father at age 12.

“I sat around the radio in the garage listening to the Indianapolis 500 when I was a young boy with my dad,” Long told CEO Update. “And that kind of became a tradition.”

“My father was involved in motorsports and racing,” Long said. “He worked as a NASCAR official for 20-odd years, mostly at the small tracks throughout the Northeast.”

After almost three decades at major auto-parts manufacturers, Long said he was recruited to work for NASCAR in Daytona Beach, Fla. Shortly after that, he was recruited to INDYCAR, part of the company that owns the famed Indianapolis Motor Speedway, where he worked from about 2001-2005 as vice president of marketing.