Kim Keck, head of Rhode Island member insurer, will be first worman CEO in national group's history
Oct. 6, 2020
By William Ehart
The $606 million-revenue Blue Cross Blue Shield Association announced Tuesday that Kim Keck will become president and CEO effective Jan. 4. She will succeed Scott Serota, who is retiring after leading the Chicago-based group since 2000.
Keck, currently CEO of member company Blue Cross & Blue Shield of Rhode Island, will be the first woman to lead the organization since its founding four decades ago, the group said in a statement. She sits on the BCBSA board.
“Having served on the (board) together, I know Kim to be a proven leader with a keen ability to continue to drive the change and momentum needed to lead the association through the unprecedented challenges health care faces today,” board chair David Holmberg said in a statement.