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Electronic Transactions Association taps Jodie Kelley for CEO

Currently SVP and general counsel at BSA—The Software Alliance, Kelley vows to boost advocacy


Aug. 15, 2019
By William Ehart

The $7.8 million-revenue Electronic Transactions Association said Aug. 15 it has hired Jodie Kelley as CEO, effective in early September.

Kelley currently is SVP and general counsel of $57 million-revenue BSA—The Software Alliance. She replaces Jason Oxman, who left in January to lead the Information Technology Industry Council.

“Jodie is the right person to guide ETA to significant growth that provides enhanced value and a unified voice for our industry” as the association approaches its 30th anniversary year, Kevin Jones, ETA chair and CEO of Celero Commerce, said in a statement.

Kelley said she would work to boost ETA’s advocacy clout.

“As the payments technology industry grows in both size and importance, ETA must grow along with it,” Kelley said in the statement. “With the help of the board, I look forward to evolving the association at this pivotal time.

“I am committed to further expanding ETA’s already significant advocacy efforts, increasing our member-education programs and providing more networking opportunities,” she said.

At BSA, Kelly has extensive responsibility for strategic, operational, legal and financial issues, according to the ETA statement. She oversees BSA’s primary revenue-generating activities, manages programs that support the software industry in more than 30 countries and acts as spokesperson for BSA and the business software industry.

Prior to joining BSA, Kelley spent six years as vice president and deputy general counsel of Fannie Mae, and before that was a partner at law firm Jenner & Block in Washington, D.C.

ETA said interim CEO Amy Zirkle will remain with the association. Zirkle was vice president of industry relations before taking the interim role.

Korn Ferry assisted in the search.